Bungie Breaks Up with Activision, Regains Full Destiny Publication Rights

Hitman developer IO Interactive recently split with publisher Square Enix

Hitman developer IO Interactive recently split with publisher Square Enix

Bungie and its Destiny IP were seen as one of the crown jewels of Activision Blizzard, even despite some recent missed sales targets.

Bungie and Activision have announced that their Destiny partnership has been dissolved with the former to assume full control of the IP after a period of transition. Shortly thereafter, Bungie signed a ten-year contract with Activision for the development of a massively multiplayer online project it would eventually unveil as Destiny, a game as close to being an MMO Halo as it could get having left the rights to the franchise with Microsoft.

Though they mentioned they "enjoyed" their 8-year run with Activision, Bungie is ready to have the Destiny name fully in their grasp once more. We had a vision for Destiny that we believed in, but to launch a game of that magnitude, we needed the support of an established publishing partner.

The process of transitioning Destiny's publishing from Activision to Bungie has already begun, according to a post on Bungie's website.

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They have managed to retain the rights to the Destiny property while still keeping the PC version of the game using Battle.net servers and launcher, but for all intents and purposes, the company is free to do what they want as a developer.

"Activision and Bungie are committed to a seamless transition for the Destiny franchise and will continue to work together during the transition on behalf of the community of Destiny players around the world". Our success is owed in no small part to the incredible community of players who have graced our worlds with light and life. We hope you'll join us there. Eventually, though, Bungie's relationship with Microsoft would sour, and the two companies would split. It's hard to know exactly how much influence Activision had over the Destiny franchise, but if it was a significant amount, we might see Destiny change dramatically as a result of Bungie taking over publishing duties.

In a new report on GameSpot, the analyst firm said that the Bungie/Activision split was partly due to Destiny 2 not providing the "recurring revenue stream" Activision was looking for.

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