UK's Dyson to invest ₹1200 crore in India

Dyson Air Purifier

Dyson Air Purifier

The older Dyson V7 Animal has been priced in India at Rs. 32,400 (MRP Rs. 32,900). Dyson was founded in 1993 by Sir James Dyson, who remains Chairman of the company which now has a portfolio of battery-enabled and autonomous vacuum cleaners, hand dryers, lighting, heating and cooling fans, humidifiers, air purifiers and hair dryers, which are exported from the United Kingdom and sold in 75 markets globally. Three other will open soon in Mumbai and Bangalore soon. "We will have a Dyson India team and will set up 20 exclusive stores across 10 cities", he told indianexpress.com.

Pricing in India is in line with the global rates - you can get the latest vacuum cleaner, the Dyson V8 Absolute+ at Rs. 39,900 (MRP Rs. 43,900) and the Dyson V8 Animal+ at Rs. 36,400 (MRP Rs. 38,900).

Dyson's cord-free vacuum cleaners are claimed to have been built on Dyson's vast experience in making efficient motor and battery. The V8 vacuum cleaner apart from cleaning the floor also transforms between handheld and stick modes to clean down low, up high objects ranging from marble floors to carpets, and from sofas to eve your vehicle. The vacuum cleaner uses 15 cyclones, arranged across two tiers, that work in parallel to capture and separate fine dust and debris from the airflow - flinging it into the clear bin.

Dyson said the company's vacuum cleaners have transformed the way people clean their homes because of the unique design and efficiency of the design. The brightest fuchsias, blues and yellows coat Dyson products. Asked about market for electric vehicles (EVs) in India, Mr. Dyson said, "It is a no-brainer that India is high up on our list, mainly because of pollution and we need to reduce that". It is engineered for balance in the hand, is quiet and intelligently controls the temperature to help protect hair from extreme heat damage. This product uses a patented Dyson digital motor V9, created in-house by the company.

The Dyson Pure Cool Air Purifier (Tower) is priced Rs 39,900, while the desk version is price Rs 34,900. These products also come with their own app for iOS and Android platforms called the Dyson Link App that enables users to remotely monitor the indoor air quality and change the settings. In this photo, Jake Dyson chief engineer and member of Dyson board. You can also walk into any of these stores in India. The first store in India is open for business starting February 15, 2018, at Level One, DLF Promenade Mall, Vasant Kunj, New Delhi. The company has launched its first store in Delhi NCR today and will also sell its products through the Dyson India website and Amazon India.

Here are the prices of Dyson's current line up for India.