Sony Xperia: only 5.1 million in the fourth quarter of 2016

Just when we thought that Sony's bad run in the smartphone industry wasn't about to end, in comes its Q4 2016 financial results, with the Xperia lineup finally bringing back some of the hefty investments that the manufacturer has been pouring in for quite some time now.

The answer: Downsizing. Sony reduced its mobile division and continued to promote devices where the company believes it held a competitive edge.

The company closed out the third quarter of its financial year by shipping 5.1 million Xperia smartphones - down from 7.6 million in 2015 over the same quarter. This is 33% less than the previous year. Sony recorded a turnover of 2.2 billion dollars, a fall of 35%.

Sony attributes this small performance to low sales in Europe. Indeed, in its last fiscal year, the division lost a whopping $544 million. Moreover, now, the firm lowered it from 17 million units to 15 million units. But the bulk of the sales was probably made of Xperia mid-range smartphones, which apparently are now very appealing to customers. It's alleged the sole reason for doing so is due to forecast revisions in Latin America and the Middle East.

There is the possibility that they could launch five new smartphones including a new version of their Xperia XA.